There is no denying that Amazon is awesome, from a consumer point of view, you can purchase almost anything, and the prices are great. Everything is visually set-up and the reviews from verified purchases makes it super simply to see what products are good and what are just trash.
But getting started on Amazon from a business point of view is a pain! Now its great once its set-up, Amazon and more specifically the FBA programme means you can send your products to their warehouse, and simply focus on design and marketing of those products. You never have to worry about storage, packing, picking or shipping! That’s huge from a business point of view, and even with the fees you might end up saving money through the individual aspects (e.g. a warehouse or staff) that you no longer need. The problem most businesses fall into, is that its really difficult to get started, let’s take the average business owner.
They get on Amazon, make a listing and rank on page 20 for their products keywords… Then what? Well then you need to do Amazon SEO! Below is a video that outlines the main ranking strategy and how you can optimise your listings to rank highly in the amazon search engine itself. This is so important as if you don’t rank you won’t be able to set-up an amazon business…. Ever.
The other option is you can just pay for an amazon ranking service, although if you have a lot of products (more than 10) this can get pricey, if you only have 1 or 2 to start I would actually recommend going down this route as it will save you a lot of time in both research and implementation, and at the end of the day the people there are professionals so can do everything quickly and effectively.
Over the coming weeks, alongside our technology posts, we will be writing a number of posts geared to starting your own amazon business. I personally believe this is a great channel for people to simply get to £10,000 a month. You don’t need a lot of capital to get started as Amazon Merchant Accounts are only £30 a month! Sure you will need products to sell, but there is nothing stopping you from hustling your way to £5k/month inside a year! That’s more than 65% of the population of the UK make!